Collaboratively, we work on the strategic planning, implementation and monitoring of artificial intelligence (AI) within your organisation's digital marketing strategies. This includes the development of intelligent systems that enable data analysis, automated customer interactions, personalised marketing and the optimisation of business processes.

Step by step to your success through the use of
artificial intelligence (AI)

Is AI just ChatGPT?

Artificial intelligence (AI) is a field of computer science that deals with the creation of computer systems that can perform tasks that normally require human intelligence. These include perception, logical thinking, learning from experience, decision-making and language comprehension. AI systems are designed to recognise patterns in data, learn from these patterns and make predictions or decisions on this basis, often with an accuracy or speed that exceeds human capabilities.

How does AI work?

Artificial intelligence (AI) works by combining large amounts of data with fast, iterative processing methods and intelligent algorithms that enable the software programme to learn from patterns and features in the data. The core process underlying many AI systems generally involves collecting data, processing that data, creating models based on that data and continuously adapting those models through feedback loops to improve the accuracy of the AI over time.

AI as innovation

A key aspect of the AI service is the ability to analyse large amounts of data in real time and gain valuable insights from it. This enables companies to create personalised customer experiences, develop effective marketing strategies, and ultimately better tailor their products and services to the needs of the market. Together, we will find the best solution for your company.

Identifying competitive advantages

The use of AI in the company can have many advantages, including

1. efficiency and cost: automation of processes leads to time and cost savings.
2. decision making: Data-driven insights enable more accurate and faster decisions.
3. personalisation: individually tailored products and services improve customer satisfaction and loyalty
4. innovation: AI helps in the development of new products and business models and promotes innovation.
5. speed: faster response to market requirements and shorter product development cycles.
6. risk management: early risk detection and mitigation through predictive analyses.
7. customer interaction: improved customer service through AI-driven chatbots and virtual assistants
8. supply chain optimisation: more efficient logistics and inventory management through predictive analytics.

and much more.

Your AI-System

We act as a bridge between the latest technological developments in the field of AI and the specific needs of your company. Through our expertise and experience, we understand how to develop customised AI solutions that are precisely tailored to the challenges and goals of your company. Firstly, we conduct a thorough analysis of the business processes, existing data infrastructure and long-term business goals. This allows us to precisely identify where and how AI can bring the greatest benefit. Whether it’s personalising customer interactions, increasing operational efficiency through automation or enabling data-driven decisions, we can identify which AI tools and technologies are best suited for you.

Your AI in workflow

Together, we demystify the technology and ensure that you fully understand the benefits and potential of AI. We also provide implementation support, from initial integration through to ongoing management and optimisation of the AI systems. We work closely with your organisation to ensure that the selected AI applications can be seamlessly integrated into existing systems and that all employees are trained to work effectively with the new tools. Furthermore, we also provide ongoing support and maintenance to maximise the performance of the AI systems and ensure they continue to have a positive impact on the business.

Looking to integrate AI into your company or find out more about your options?

Looking to integrate AI into your company or find out more about your options?

Step into the digital world!

LKA Agentur für Leistung und Kreativität
Inh. Luisa Hoppmann
Blumenberger Straße 6
39122 Magdeburg

phone:  +49 391 990 039 51
mobil: +49 174 2033978
+49 173 6003 471
(also via Whatsapp!)